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Single Product Ad Groups (SPAGs) can drastically increase your quality score 🚀🚀🚀. Incorporate this marketing strategy into your Google ads campaigns (or others) to have a bigger impact with your ads.
With Fiuti’s tool you may increase your matches by 30% or more, generating thousands of different ad groups. It will generate your campaign in seconds, even cross matching ad groups to generate unique negative keyword lists for each ad group.
Little or no previous knowledge needed to make the performance boost, we’ll guide you through the basics!
Trusted by fast growing agencies around the world:
All you need to know about Single Product Ad Groups
What are SPAGs?
Single product ad groups are a campaign strategy for ad groups, where one main product is focused per ad group. This straightforward approach can individually track revenue, sales, losses, and searches for a single product and use this information to identify the best performing products.
How do I create SPAGs?
Generate hundreds of Single Keyword Ad Groups (SPAGs) in minutes. Save time and create amazing campaigns with our SPAG generator tool. It’s easy to use.
Download your campaign as a Google Ads editor compatible CSV file.
The Power of Keyword Mixer Tools
A pay-per-click ad campaign (or PPC campaign) can be one of the most effective channels to bring in relevant traffic to your site (when using search engine marketing). Setting one up can require extensive research for keywords you should be bidding for. There are a variety of PPC web tools that can be used to make the task easier. Some of the most important ones include a keyword mixer, keyword planner, and ads & extension generator. A keyword planner is helps you research keywords for your Search campaigns. You can use this tool we developed to discover new keywords focused on your objectives and find the most useful ones. Meanwhile, the ads & extension generator uses these keywords you found and mixed to in just a couple of clicks create actionable ads for any site you’d like! The combination of these three will provide you with a robust keyword list and implementations to use, improving your effectiveness on both the creation of keywords and their impact on campaigns.
Online tools for Ad Group Campaigns
Keyword planner
Try out our keyword planner with vast resources and databases to build your SKAGs in minutes. Create a list of new and relevant keywords easily, type in a word now and see how it works.
Campaign builder
Generate hundreds of Single Keyword Ad Groups (SKAGs) in minutes. Save time and create amazing campaigns with our SKAG generator tool. It’s easy to use.
Download your campaign as a Google Ads editor compatible CSV file.
Ads & Extension Generator
Append and prepend keywords. Add more relevant information to your ads and test variants so they stand out. Improve your exposure by incorporating these aspects.
Keyword mixer
Combine keywords to generate a more comprehensive list of new ones, using our keyword mixer tool. It can help you find new keywords in seconds, making your ads worth their value, by finding the right keywords to advertise your products/services. Don’t waste any more money or time, try it now!SPAG FAQs
What is a SPAG
Single product ad groups are way of developing a campaign strategy with ad groups, where one main product is focused per group. This straightforward approach can individually track the revenue, sales, losses, and searches for a single product and leverage this to identify top-selling products.
How SPAGs work
SPAGs focus your ads on a specific product, this way maximizing their effectiveness when someone searches for that word. It is one of the easiest ways to track the performance of ads for every specific product and improve exposure to your audience by optimizing them.
How to set up SPAGs
There are mainly two ways to set up SPAGs, it can be done manually with a typical keyword planner or using a SPAG builder/generator (keyword planner with SPAGs as an objective).
1) Identify your primary product (research before building spag campaign)
2) Set up ad group
3) Bid and Create ads
4) Replicate them as you need
5) Track them (find their effectiveness)
Manually developing your SPAGs is a good way to start but if you want to be time efficient and use real tools to make SPAGs work better, it is always recommended to use a spag generator.
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